Ad-sense Publisher Experiment, Day 20

ExperimentHey all…

So here we are at day 20 of my Ad-sense Publisher Experiment…

And what has it gained me? Well, not a whole heck of a lot…

As of this morning, I’ve had:

  • 386,454 Impressions
  • 142 Clicks
  • 0.04% Click-thru-rate
  • $0.22 Average click cost
  • $30.89 Total cost so far
  • 3.92 Average position

Ad-words Campaigns Day 20

And of all this… I’ve had… One sale.

Yes, that’s right. After 20 days and $30, I’ve made one affiliate sale netting me $2.45. So for $30 in PPC ads, I’ve earned $2.45. Somehow I don’t think I’m doing this right or it’s a scam.

But if it was a scam, I wouldn’t be reading about people making millions of $$ on Google, would I?

Ugh. We’ll see where this goes.

–Fitz

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Ad-sense Publisher Experiment, Day 10

ExperimentHi all…

Thought I’d put up an update on Day 10 of my latest experiment. It’s been interesting.

I dropped one of the two ad campaigns and decided to just keep the ad campaign for my affiliate site. And I have to say (and I know this won’t shock all the experienced ad words folks out there) that impressions and even clicks don’t necessarily mean sales.

Ad-words Campaigns Day 10

So for my active campaign, over the last 10 days, I’ve had 122,601 impressions and 60 clicks for a click through rate of 0.05%. And between the active and inactive campaigns, I’ve spent $16 of my $50 budget allotment for the month.

Out of my 60 clicks, I’ve had zero conversions to sales.

Considering that I’m doing this pretty much blindly at this point, the fact that I have impressions and clicks is a good start. But I’m bummed that I haven’t had ANY sales come out of my $16.00.

We’ll see if another 10 days makes things any better.

Any words of wisdom from my readers would be great! 🙂

Thanks in advance… Talk to you in another few days.

–Fitz

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